Anne Sorock is a market researcher and co-founder of The Frontier Lab, a nonprofit organization that conducts cutting-edge research in the civic, consumer, and political spaces.
She pioneered the “deep values” approach to in-depth insights cultivation and market segmentation within this space and is an expert in investigating the emotional and values-based connections individuals hold regarding political ideas, movements, and candidates.
Anne’s career has spanned consumer packaged goods marketing to book editing and working on Capitol Hill.
Anne holds a bachelor’s degree in history from the Johns Hopkins University and a M.B.A. from Cornell University.
Follow her on twitter at @annesorock
+61-2The producers of the Andrew Breitbart documentary “Hating Breitbart,” have found a unique way to further ensconce the Happy Warrior into the minds of his detractors: send them a copy of their movie. The upcoming wider theater release this upcoming Friday (it will also be released via video on-demand the same...
Harvard once again taps CNN staff to address its students with the news that former CNN host Soledad O’Brien will address graduating Harvard students at Class Day on May 29, the day preceding commencement. Oprah Winfrey will be the commencement speaker, who follows 2012 speaker Fareed Zakaria of CNN.
O’Brien attended Harvard...
At 12:42pm ET today, while the many of had just turned our attention to the House Benghazi hearings, the Washington Post chose to turn its attention to those tweeting about Benghazi, rather than the content of the hearing. The Washington Post tweeted a link to their writeup of a study about...
Today we received news that Chip Gerdes, one of the patriots we don’t all know by name, but who works day in and day out to help our country, passed away. Legal Insurrection writers add their thoughts below.
WAJ adds:
I only spoke to him a handful of times when Legal Insurrection needed...
Senator Dick Durbin (D-IL) spoke at Chicago’s annual May Day celebration in Chicago as a flag of Che Guevara waved before him, yet when questioned by Rebel Pundit about his presence at the rally teeming with anarchist, communist, and socialist groups with their red flags, retorted that it was because “I...
Today President Obama nominated “friend” and fellow Chicagoan Penny Pritzker as Commerce Secretary, a post that has not been filled since June 2012.
In doing so he has gifted one of his top fundraisers (and one of the heirs to the Hyatt chain) with a title, perhaps in exchange for her superior...
Last year at liberal conference Netroots, Darcy Burner, the woman who introduced Elizabeth Warren, reminded the audience of the cultural power the left has at its fingertips. She said to the audience (start at 16:50):
That is cultural change. Because television has given us — now everyone has a gay best friend...
April, the month when the sting of the government’s overreach is most acute, provided the backdrop for a series of infographics illustrating just how onerous the tax burden (and fiscal irresponsibility) is to our country. Groups like the Cato Institute, AFP, Illinois Policy Institute, and the Heritage Foundation all found ways...
Robin Kelly, newly elected Democrat Congresswoman in Jesse Jackson, Jr’s Illinois district, has already cast two votes.
But, a few hours after these votes, she could not answer when a radio host asked her for what she voted.
In an interview Friday on local Chicago radio station WGN, Kelly was asked:
Radio host: “And...
Senator Chris Murphy (D-CT) called on Rupert Murdoch not to to air today’s NASCAR Sprint Cup race because the NRA is a sponsor of the event. Murphy wrote:
The horror that unfolded on December 14th at Sandy Hook Elementary School has sparked a national conversation about the adequacy of our gun laws....
Machine candidate Robin Kelly defeated conservative Paul McKinley in the special election to replace Jesse Jackson, Jr., in Congress that was held yesterday in Illinois’ Second District.
While McKinley was able to win 2/3 of the counties included in the district, the city of Chicago provided enough “turnout” that Kelly received...
The special election to replace Jesse Jackson, Jr. is Tuesday, and Tuesday we will ascertain what one grassroots campaign, with the help of a few conservative blogs like this one and little else, can do to fight The Machine.
We’ve covered Republican candidate Paul McKinley, who faces Democrat Robin Kelly tomorrow, since...
The Obama Administration has come up with another transparent stunt to attempt to paint the lackluster sequester doom as something other than the PR attempt that it was.
Obama announced he would give 5 percent of his salary to the Treasury, a move that has now been copied by four of his...
In the special election in Illinois to replace Jesse Jackson Jr., Robin Kelly is the candidate of the Chicago Democratic Machine, Michael Bloomberg and Daily Kos.
Despite repeated requests, Kelly still refuses to debate Republican nominee Paul McKinley.
Instead Kelly held her own single-candidate lecture session last night in which she made a truly startling accusation —...
The full footage of the attack by Chicago Teachers Union officials against journalist Rebel Pundit during last week’s protest against school closings has been rele...
