Maddow on Trump Tax Scoop Fail: People expected too much
March 17, 2017
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Rachel Maddow's big SCOOP on Donald Trump's tax return turned into an embarrassing flop, with mockery coming at her from all directions, Rachel Maddow’s career committed suicide live on national TV tonight.
Maddow did the unthinkable -- bringing together pro-Trump and anti-Trump together in horror at the horrendous clickbait.
What was key was how Maddow herself build up the expectations with a pre-show tweet: