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Carbonite Tag

Posted by William A. Jacobson on August 03, 2012 89 Comments

Carbonite famously dropped Rush Limbaugh on a Saturday Night at the height of the Sandra Fluke controversy.  Carbonite became the poster child for the Rush boycott movement organized by Media Matters, which coordinated the effort with so-called independent groups. At the time I examined Carbonite's SEC...

Posted by William A. Jacobson on April 26, 2012 7 Comments

Very, very interesting. I had heard from a reader a couple of weeks ago that she heard a Carbonite ad running on the Rush Limbaugh show on a radio station in Texas: I was in the car running errands so I just don't remember the exact time....

Posted by William A. Jacobson on April 24, 2012 17 Comments

On May 1, Carbonite will release its 1st Q 2012 results after the close of the markets, and will host an investor conference call. At that time, we may get the first glimpse into whether and to what extent Carbonite's famous March 3, Saturday night jettison of...

Posted by William A. Jacobson on April 10, 2012 25 Comments

Carbonite has been flying below the radar the past few weeks, as companies like Arby's have incurred the wrath of conservatives for pandering to the Media Matters inspired and coordinated attempt to drive Rush Limbaugh from the airwaves. Carbonite was the most visible and self-righteous of the advertisers...

Posted by William A. Jacobson on March 29, 2012 63 Comments

Earlier this month Media Matters launched its most ferocious boycott effort ever to force Rush Limbaugh off the air by intimidating advertisers. It always was a charade, as documented here many times.  Media Matters coordinated with "independent" groups to make it appear that there was a...

Posted by William A. Jacobson on March 23, 2012 36 Comments

Pop! Goes Carbonite backup service just after announcing 'World Backup Day' (h/t @markinct, who asks: Are you responsible?) Pop! Goes Physician-Owned Specialty Hospitals under Obamacare. Pop! Goes Peter Lewis' Donations to Democracy Alliance, The Liberal Donor Network.  Yes, but has Flo popped too? Pop! Goes the Law School Bubble. Pop! Goes the Lawsuit challenging...

Posted by William A. Jacobson on March 16, 2012 28 Comments

As detailed yesterday, the Media Matters employee spearheading efforts to pressure advertisers to stop advertising on the Rush Limbaugh show considered the March 3 Saturday night announcement by Carbonite that it was ceasing all advertising on Rush's show to be a turning point. Just the day before,...

Posted by William A. Jacobson on March 10, 2012 43 Comments

One week agao, on Saturday night, March 3, 2012, Carbonite announced its decision to break off relations with its key radio endorser.  It appears to have been a fateful decision. From Chuck Jaffe at MarketWatch, Don’t ‘rush’ to Carbonite shares (h/t commenter Eliot Ness): When Carbonite Inc. stock took...

Posted by William A. Jacobson on March 09, 2012 37 Comments

Probably not a good idea to make decisions which could alter the course of company history on a Saturday night. Will Carbonite become the next Sleep Train, and attempt to regain access to Limbaugh's audience? Via Instapundit, Rush said no to Sleep Train and probably would...

Posted by William A. Jacobson on March 08, 2012 51 Comments

The decline in the price of Carbonite stock since it announced it was dropping its longstanding advertising on the Rush Limbaugh show is not the real story of the damage done to Carbonite. The price of Carbonite stock has been dropping since October for reasons unrelated to this controversy,...

Posted by William A. Jacobson on March 07, 2012 51 Comments

I'll post the audio when available, but Rush Limbaugh just stated that the advertiser boycott of his show is vastly overstated and based on inflated numbers. (audio added, via Common Cents) As I have pointed out in response to concerned commenters, many of those listed by Media...

Posted by William A. Jacobson on March 06, 2012 71 Comments

On Saturday, March 3, 2012, Carbonite announced that it was dropping its advertising on the Rush Limbaugh Show even after Limbaugh had apologized to Sandra Fluke for certain comments made regarding Ms. Fluke. When the controversy originally broke, Carbonite took a principled stand that its advertising was...

Posted by William A. Jacobson on March 05, 2012 26 Comments

Jeffrey Lord (via Instapundit) addresses the attempt to drive away Rush Limbaugh's advertisers, focusing particularly on Carbonite: In other words, to put it politely, Mr. Friend's woe-is-me I'm-withdrawing-my-company's sponsorship-from-Rush Limbaugh-because of-my-lovely-daughters is as close to certifiable BS as one can imagine. Mr. Friend, one can only suspect, placed...

Posted by William A. Jacobson on March 05, 2012 114 Comments

And I'm not talking about the attempt to get advertisers to stop advertising on Rush Limbaugh's show, or Fox News, although that would be bad enough. I'm talking about the second-tier of the warfare, the attempt to intimidate those removed by one or more degrees of...

Posted by William A. Jacobson on March 04, 2012 251 Comments

Liberal groups have seized on a strategy I didn't think would be effective, but has had some success, to go after advertisers of prominent conservative media personalities. Media Matters explicitly seeks to bring down Fox News and investigate its executives, and Fox News advertisers have been...

Posted by William A. Jacobson on March 03, 2012 101 Comments

Carbonite, a company I never heard of except through its advertising on Rush Limbaugh's show, has dropped Rush nothwithstanding Rush's apology. Here is the statement released earlier tonight: A Statement from David Friend, CEO of Carbonite as of 6:45pm ET, March 3: “No one with daughters the age...

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