Fast food joint Wendy’s has a new social marketing strategy that’s both hilarious and effective. I mean, we’re blogging about it, right?
The strategy is simple — roast the dissent.
During my daily internetting yesterday, I saw this, which is seems to be tweet zero:
For those not familiar with Twitter, here’s the conversation explained:
That was only the beginning.
According to Business Insider, their account has not been hacked. Who knew insulting people would prove an effective marketing campaign?
Follow Kemberlee on Twitter @kemberleekaye
CLICK HERE FOR FULL VERSION OF THIS STORY