The Wendy’s Twitter Account is Roasting Detractors Like a Boss
Who knew insulting people would prove an effective marketing campaign?
Fast food joint Wendy’s has a new social marketing strategy that’s both hilarious and effective. I mean, we’re blogging about it, right?
The strategy is simple — roast the dissent.
During my daily internetting yesterday, I saw this, which is seems to be tweet zero:
If you're going to shoot at @Wendys, you had better make sure you don't miss. pic.twitter.com/A47tnjUQtQ
— Josh Jordan (@NumbersMuncher) January 3, 2017
For those not familiar with Twitter, here’s the conversation explained:
That was only the beginning.
.@Wendys is roasting people on Twitter, and it's hilarious pic.twitter.com/rp8wUtLqwZ
— Business Insider (@businessinsider) January 4, 2017
According to Business Insider, their account has not been hacked. Who knew insulting people would prove an effective marketing campaign?
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Comments
Trump owns Wendy’s?
The NY Times? Oh wait, you wrote “effective”. Never mind…
Bravo!!
whomever is doing the typing there seems to have a really good sense of humor.
As long as they dont get juvenile with it, and keep it light, it should be a fun reason to visit a twitter page.
I think smart-alecky is part of the company’s culture. Remember “Where’s the Beef”?
Flaming snowflakes where they live…(mom’s basement)