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The Wendy’s Twitter Account is Roasting Detractors Like a Boss

The Wendy’s Twitter Account is Roasting Detractors Like a Boss

Who knew insulting people would prove an effective marketing campaign?

http://insider.foxnews.com/2017/01/04/wendys-twitter-battle-never-frozen-beef

Fast food joint Wendy’s has a new social marketing strategy that’s both hilarious and effective. I mean, we’re blogging about it, right?

The strategy is simple — roast the dissent.

During my daily internetting yesterday, I saw this, which is seems to be tweet zero:

For those not familiar with Twitter, here’s the conversation explained:

That was only the beginning.

According to Business Insider, their account has not been hacked. Who knew insulting people would prove an effective marketing campaign?

Follow Kemberlee on Twitter @kemberleekaye

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Comments

Trump owns Wendy’s?

Who knew insulting people would prove an effective marketing campaign?

The NY Times? Oh wait, you wrote “effective”. Never mind…

Bravo!!

whomever is doing the typing there seems to have a really good sense of humor.

As long as they dont get juvenile with it, and keep it light, it should be a fun reason to visit a twitter page.

I think smart-alecky is part of the company’s culture. Remember “Where’s the Beef”?

Flaming snowflakes where they live…(mom’s basement)

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