We have covered the War On Rush Limbaugh run by Media Matters and a bizarre group of dead-enders who spend their days tweeting advertisers and filling up pages on Facebook.
I’m not going to repeat the long, sordid history of the StopRush and FlushRush movements. But they were hoping to get Limbaugh kicked off the air by intimidating advertisers, and they have failed miserably despite rumors to the contrary.
How desperate is Media Matters to claim some sort of victory?
I told you that Media Matters would claim victory no matter what happened.
And sure enough, Eric Boehlert of Media Matters was tweeting that this was a defeat for Limbaugh because in the NYC market Limbaugh’s moving to WOR which currently has low ratings.
How far has Rush fallen? Dittoheads cheering he *didn't* get canned by Cumuls; #loweringthebar
— Eric Boehlert (@EricBoehlert) August 23, 2013
ha. in No. 1 radio market, Limbaugh will soon be off his longtime flagship station, WABC. moving to WOR, one of worst-rated stations in city
— Eric Boehlert (@EricBoehlert) August 23, 2013
We don’t know the financial details, but it’s almost certain that Limbaugh will raise WOR’s ratings, and probably make a bundle of money in the process. In any event, that Cumulus re-upped for three years shows that StopRush and FlushRush and Media Matters have failed.
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I’m certain that Rush is trembling with fear.
As for Media Matters, all I’ll say is that every balloon has a limit to how much hot air can be put inside.
What a maroon! Doesn’t he realize that WOR will become number one and beat Cumulus’s WABC once Rush moves? The loser is Cumulus which is too ideological to realize it has the King of Talk Radio and wants to replace him with losers he’s beaten every time they’ve gone up against him!
An observation: in due time, WOR will no longer be considered one of the “worst-rated” stations, and WABC will suffer the loss of Rush Limbaugh listeners.
It’s like they think we don’t know how to change our radio dials, or that we’re more brand-loyal to a set of call letters than we are to the radio personalities we listen to.
I think they’ll find that a lot of people don’t listen to WABC… they listen to Rush. If they have to program a different frequency in to their preset buttons to do that, I’m pretty sure they will.
I guess success depends on how well conservative talk radio is adapting to the current political and cultural situation. I for one am tired of talk radio programs that assume the “arena of ideas” argument is still won. The country’s culture has moved away from us. What are we doing to bring it back?
When Marc Davies was canned by WBAP, 820 on the dial, I discovered 660 on the dial, KSKY The Answer radio.
So, up until Rush comes on, I am listening to Marc still and also catching the first hour of Mike Gallagher.
So, I think Rush will be very good for WOR.
Serious question. If you’re a donor to Media Matters how do you measure the effectiveness of your giving?
Media Matters has been obsessed with Rush and Fox News for as long as I can remember. And as far as I can tell Rush and Fox are just about as popular as ever.
Media Matters celebrated Glenn Beck leaving Fox News, and took credit for it, but as Forbes pointed out Beck doubled his company’s revenues within about a year of leaving Fox. So purely from a financial perspective, it was probably the best thing to ever happen to Beck. And Fox certainly has not suffered from not having Beck in the lineup.
http://www.forbes.com/sites/jeffbercovici/2012/03/15/glenn-beck-closes-in-on-the-100-million-mark/
Media Matters is a racket that exists to separate rich left wingers from their money. I find it bizarre that it can continue to raise money given its horrible track record.
I’m not complaining. I’m a huge Rush fan and watch Fox News frequently.
As I think about it, maybe David Brock didn’t really switch sides. Maybe he’s secretly a mole on a mission to waste left wingers money.
You know radios are easy to operate. You just twist the dial. And, there’s a reason something is called “The Streisand” effect. It means you want to keep something quiet. You do something nasty to prevent this “thing” from being heard … And, like Streisand it goes viral.
Snowball effect is another.
Yes, Limbaugh expresses a point of view NOT heard from anyone else in Media.
And, I do remember at some point there was a successful “drop Rush” campaign. So the advertisers took their ads away from him. And, then their businesses failed. While he just filled up the advertising space with others.
Was it “Kryptonite?”
When Oprah got attention claiming the Swiss wouldn’t let her purchase a $38,000 pocketbook, BECAUSE THE CLERK DIDN’T RECOGNIZE WHO SHE WAS … Rush said he’d give a fortune to be able to walk into a store and not be recognized.
And, Rush is only on the radio! But he can’t go anywhere without being recognized.
He also does, off the cuff, his own material.
And, the reason he has this microphone? He brings in money like nobody’s business to the people who advertise on his air time.
Just as some have noted, we are talking about terrestrial radio. No subscription. No extra hardware required. (such as for satellite radio). And unless WOR has a horrendously weak signal by comparison to WABC, I suppose most everyone who now tunes in with the NYC boroughs will have not problem finding the new station. His show is still within the market. Good grief.
Surely Boehlert isn’t THAT naive. Surely he’s just scrambling for any morsel he can find to prove a campaign worked, no matter how irrelevant or inaccurate the morsel is.
Rush is dead, Rush is Toast, Rush is history, repeat this mantra ten thousand times every day and someday it shall be true. That’s the really great thing about Media Matters’ attack on Rush, it could become true at any point in time, and certainly by the year 2113 or shortly thereafter.
Meanwhile Media Matters is on Rush’s Case and thereby not doing anything that might harm him or any real person other than the people “working” MM’s campaigns.
Shouldn’t all true Socialists have campaigns like Media Matters Stop Rush effort, where they can exert great efforts and little thought on meaningless expenditures of time, materials, and effort, all to little effect. Ok, every once in a while, they actually do cause harm yet that percentage is much less than what we usually acknowledge.
WABC will be losing a ratings juggernaut, and WOR will be the ratings beneficiary.
I’d be pretty happy to be at WOR right now. Things can only be looking up with the addition of Rush.
I wonder if Boehlert has even considered the possibility that Cumulus is trying to boost the overall ratings of an under-performing station by moving their #1 rated show to WOR?
The failure of the anti-Rush efforts was never clearer than when the first major advertiser to dump him over the “slut” remark, Carbonite, had a change of heart and wanted to return as a sponsor and was refused.
The program has a waiting list of national advertisers because time is limited and demand for access to a large audience like his is high.
Boehlert and Brock are jokes. Neither have done anything worth mentioning since the founding of MMFA and if not for the ongoing forbearance of leftist donors subsidizing them, neither could probably even find a job.
Fortunately for them, the left sets a very low bar for intelligence, as evidenced by the Obama-Biden ticket and Administration.
I was glad Carbonite made such gooses of themselves, because that was the impetus for me to switch to Mozy for my backups — and now that I’m using it, I can see that Mozy’s a much better product anyway.
Neither have done anything worth mentioning since the founding of MMFA
And even that is not worth mentioning.
Boehlert probably believes in static economics, so it’s no wonder he also believes in static radio ratings.
WOR is a very classic NYC station, famous for three generations (or more) of Gamblings, and Bob and Ray’s (a comedy duo from the early days of TV) long-running show, among other things. I hope Rush will bring it back.
Personally, I dropped Pro*Flowers after they dropped Rush.
I’ll never eat at Arby’s again after they dumped Rush over the Sandra “The Slut” Fluke affair.
I must admit I’ve backslidden on that one a couple of times, just as elements of the homosexual community have with Chick-fil-A.
The issue I discovered about Arby’s, as our local restaurant is a favorite in our family, is that as a franchise boycotting them was only going to hurt the local franchise owner, who apparently had no clue (nor their workers) of the antics of the Home Office. Kind of dilemma.
“@EricBoehlert
ha. in No. 1 radio market, Limbaugh will soon be off his longtime flagship station, WABC. moving to WOR, one of worst-rated stations in city”
Which means that WOR will soon become the BEST RATED station. Counter-HA.
Clear Channel owns Premier and WOR. WOR is also a 50K watts signal that gets out to the east end of the Island as well as WABC does. I don’t see Rush or Premier or Clear Channel making a bad decision when those kinds of dollars are at stake.
I think WABC will be broadcasting the sound of the crickets chirping in their studios after a short while.
Is Boelert that dense to realize that WABC is #1 because of Rush. I’d lay a paycheck on it that WABC sinks and WOR ratings increase.
Hannity is dumping Cumulus. According to some of the discussion of the issue, Cumulus has managed several stations into the ground.
Anybody know if it’s true?
Newsbusters has numbers that say it’s true. http://newsbusters.org/blogs/noel-sheppard/2013/08/19/sean-hannity-right-cumulus-managing-its-radio-stations-ground