There’s something bizarre about seeing Israeli Prime Minister Benjamin Netanyahu promoting himself in a lighthearted campaign ad; but the latest spot from the Likud party brings a nice slice of humanity into an otherwise-bitterly contested election, and offers up a laugh or two in the process.

Via the Israel National News:

“Look, it’s either me or Tzipi [Livni] and Buji [Herzog],” he explains to the bewildered couple. The couple immediately protests that their children would need to babysit Herzog, and not the other way around. In addition, “by the time we return we’d have no house… he’d even hand over the carpets” – a play on the Hebrew words “shtichim” (carpets) and “shtachim” (territories).

As for “Tzipi” – the woman says she doubts that she would stay in the same place for two hours, and Netanyahu agrees she would probably have gone over to the neighbors’ by the time they returned. This, of course, is a swipe at Livni’s frequent migration from one political party to another.

At one point in the video, Netanyahu can be seen sitting in the couple’s living room, watching Likud’s earlier, banned campaign video, which featured Netanyahu as a kindergarten teacher trying to control rowdy children, who played the roles of Livni, Yesh Atid’s Yair Lapid, Jewish Home’s Naftali Bennett and Yisrael Beytenu’s Avigdor Liberman. The video was banned because of the illegal use of child actors, but it seems the new video is a spin-off of sorts.

When the couple returns and greets him with the word “Shalom” – hello – but also the word for “peace”, Netanyahu responds “but not at any price.”

You can watch here: