CNN is lost without Trump. They have been struggling with low ratings for months, but it is now getting to the point where their top programming is failing to attract over a million viewers.
They somehow went the whole month of October without cracking a million, with just one exception.
The only time CNN barely passed a million viewers was on the night of their town hall event with Biden, but they still got beaten that night by FOX News and MSNBC.
Joseph A. Wulfsohn reports at FOX News:
CNN ratings crash in October without any regular program averaging 1 million viewersThe only thing spookier than Halloween for CNN is the network’s freefalling viewership.During the month of October, nearly every single program failed to average 1 million viewers, according to Nielsen data. This marks historic lows for the so-called “most trusted name in news.”The only two exceptions during the 31 days were the 90-minute Biden town hall, which still came in third place behind Fox News and MSNBC averaging only 1.2 million viewers, and the 30-minute “Cuomo Prime Time” that aired immediately after with 1.1 million.CNN averaged a devastating 480,000 in total day viewership in October, a whopping 76% drop from January amid the chaotic transition from President Trump to President Biden. Fox News averaged 1.4 million and maintained its total day viewership from earlier this year while MSNBC averaged 657,000 viewers in October, resulting in a 61% drop from January. The network lost 14% of its viewers from September.
Don Lemon was the weakest link.
“Don Lemon Tonight” continues to be the biggest loser in primetime, averaging just 614,000 viewers while “The Ingraham Angle” pulled in an average of 2.2 million viewers in October while “The Last Word with Lawrence O’Donnell” closed the month with a 1.3 million viewer average in the 10 p.m. ET timeslot.
The biggest overall winner of the month was “The Five” on FOX News, which did even better in October than Tucker Carlson.
Brian Steinberg reported at Variety:
Fox News Surprise: ‘The Five’ Usurps Tucker Carlson as Most-Watched ShowThe round-table show “The Five” has proven to be one of Fox News Channel’s most durable properties. And yet, after a decade on air, the late-afternoon program can still surprise even the most veteran executive at the Fox Corp. cable-news outlet.“The Five,” which these days relies largely on a trio of regulars and two rotating guests, outmaneuvered primetime colleagues like Tucker Carlson and Sean Hannity to become the most-watched show on the network — and cable news — in October, according to data from Nielsen. “The Five,” led by Greg Gutfeld, Dana Perino and Jesse Watters, captured an average of nearly 3.11 million viewers during the month, compared to around 3.08 million for “Tucker Carlson Tonight” at 8 p.m. and nearly 2.74 million for “Hannity” at 9 p.m…The boost for “The Five” takes place while the program has been in a period of flux. Fox News has largely been relying on an array of guests to fill in a slot once held by Juan Williams, who in late May announced he would leave the show and stay in Washington, D.C., rather than return to the program’s New York production studio after the pandemic.
There are individual YouTube users who get better numbers than CNN. It’s kind of sad, but they don’t seem interested in making any sort of course correction.
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