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NFL Donating $89M to Social Justice Causes

NFL Donating $89M to Social Justice Causes

Transition into social justice organization complete

The NFL’s transition into a social justice organization is complete.

The league committed to fork over $89 million to social justice causes over the next seven years. Money will be sent to “projects dealing with criminal justice reform, law enforcement/community relations and education,” reports ESPN.

The NFL and a group of players reached an agreement in principle late Wednesday night to partner on a plan to address social justice issues considered important to African-American communities, ESPN has learned.

The unprecedented agreement calls for the league to contribute $89 million over seven years to projects dealing with criminal justice reform, law enforcement/community relations and education.

During a conference call Wednesday night, Malcolm Jenkins and Anquan Boldin, who lead roughly 40 players who have negotiated with the league office about demonstrations during the national anthem, guided the group through the highlights of the package, which represents the NFL’s largest contribution to a social issue, surpassing that of Salute to Service or Breast Cancer Awareness/Crucial Catch.

The partnership came a day after some players broke away from the Players Coalition because of their dissatisfaction with how Jenkins and Boldin have handled negotiations. Commissioner Roger Goodell, believing that an agreement was at hand, was furious when ESPN reported that players were breaking off, according to one source. But during an afternoon call, Jenkins asked that the commissioner and the owners continue to stand with the players and allow them to do important work in the community.

According to the news network, no agreement was reached that would result in the end to the take a knee protests.

Under the league’s proposal, the $89 million has been earmarked over a seven-year period for both national and local projects. On the national level, owners this year will allocate $5 million, with their commitment growing annually and maxing out at $12 million per year from 2021 through 2023.

At the local level, owners would put up $250,000 annually and expect players to match that amount, totaling $500,000 for each team. Players and owners can exceed that amount if they choose, with no matching requirement. In addition, there would be other fundraising opportunities, including telethons and auctions of jerseys worn in games.

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Isn’t this sort of a ‘out of the frying pan and into the fire’ thing? Many of the SJW groups are, to be polite, freakshows.

I’ll wager the BDS movement will try to line up for some of those millions. That won’t turn out well if it happens. The headline, “NFL donates money to terrorist supporters” is going to be all sorts of bad PR.

    alaskabob in reply to tkc882. | November 30, 2017 at 10:54 am

    On the contrary, the NFL may feel comfortable reaching out to the BDS movement. This is another group “down for the struggle”. None of this funding gets to the root of the issue….it isn’t race…it is culture. The NFL will not address the real problems such as huge majority of Black kids born into single parent environment, poor educational role models, and politics willing to fund continuance of destructive influences in these communities. True constructive criticism will not be tolerated.

      Arminius in reply to alaskabob. | November 30, 2017 at 4:16 pm

      I think you’re missing something that the NFL didn’t. Bernie Sanders. That shows there’s a huge market demand for authentic leftism. So, if you’re a Socialist Bernie Bro who sees how the inequities caused by the white cis male patriarchal system enforces white supremacy such as the NFL “plantation” system of exploiting black labor, as well as Islamophobia, transphobia, homophobia, xenophobia, bigotry, racism, misogyny, and imperialism, have we got a league for you!

      Spend some of your hard-earned (the money your parents gave you) iPad/MacBook/SmartPhone money on the NFL, young-uns.

      Meanwhile the old guys will crawl back to us because they have nothing better to do on Sunday.


      Seriously, nobody better put another penny in the pockets of these s&&&heels.

        rdmdawg in reply to Arminius. | November 30, 2017 at 4:28 pm

        “That shows there’s a huge market demand for authentic leftism.”

        I believe you may be overestimating his appeal. Sure he had many more energized supporters than Shillary did, but the evidence I’ve seen suggests this was deep but narrow support. Also, I question how many of his supporters actually bother to vote.

        On the other hand, this is exactly what they said about President Trump during the primaries. It makes you wonder.

Where’s that $89 million going to come from if fans aren’t watching games or buying merchandise? Will it come out of Roger Goodell’s or the players’ contracts?

Now I’m going to watch!


4th armored div | November 30, 2017 at 11:11 am

since when were SJWs the major NFL fans ?

this is another peg in the coffin.

    When? Starting now….very soon. Also, following in NASA’s footsteps…there are about 1.5 Billion potential new fans out there in the world… Muslims. Hence….the NFL in London.

If the purpose is to bring back the fans who’ve abandoned them because of the kneeling, this is like throwing oil on a fire instead of water.

Or maybe they’re firing their old fans and are trying to recruit a whole new set of fans to replace them. Lotsa luck with that.

    rdmdawg in reply to Milhouse. | November 30, 2017 at 4:33 pm

    I’ve often wondered whether certain modern businesses are actually ashamed of their current customers. It is indeed as if they’re trying to get rid of them while at the same time trying to attract younger, more affluent, more ‘hip’ customers.

    It’s a disaster of a marketing plan, but it’s what they teach at harvard mba school now.

Word around the street is that the NFL is going to put up a statue of Travon Martin in Canton.

Just another feel-good, look at our commitment to social justice cave-in to employee blackmail. A lousy $250,000 from playing squads which averages $1.9 million a player per season and which 98% make more than $250,000 a season. with a 50 man roster that is a whopping $5000 a year. Please. office and factory workers donate a higher percentage of their yearly earnings than that, to “causes”.

Maybe it would be a good idea to simply tell your employees to do their JOB on your time. The world is a big place and I’m sure a man, who makes $250,000 to run down a field four times a game to tackle a man running the other way with a ball, can find gainful employment elsewhere.

This is a cheap way to attempt to buy the cooperation of the employees. Employees who can be replaced tomorrow. Fans really do not care who blocks, who rushes or who throws the ball, as long as the contests are relatively competitive. Look at college football. No matter how good a player is, he has a 3 – 5 year career on the team. And, yet fans still support those teams.

So, the black shakedown racket claims another corporate victim.

But what is the NFL actually buying here? The players’ ridiculous antics will continue, and the customers will continue to stay away in droves.

    rdmdawg in reply to tom_swift. | November 30, 2017 at 4:36 pm

    It’s the new Neville Chamberlain Success Model for businesses, just virtue-signal and pander your way to the top. No actual substance or results required.

“Jenkins asked that the commissioner and the owners continue to stand with the players…”

Or kneel with them?

This is probably the best reason to not patronize the NFL: look where your money will be going.

I say take if from the players salary, all of them. Actions have consequences. The big question is who is getting the payout.

I wonder if the NFL will have to register as a lobbying firm?

Was it just another shakedown all along?

Brilliant !
Don’t stop digging – GET A STEAM SHOVEL !

Ahem. I didn’t want to do this, but they forced me.

Once you have paid the Damegeld, you will never be rid of the Dame.

2nd Ammendment Mother | November 30, 2017 at 4:57 pm

Seems like $89 million would make a bigger impact if they put it into Boys & Girls Club Programs, Big Brothers/Big Sisters and CASA which work to put youth on a positive track with positive role models to keep them from becoming troubled youth who end up in confrontations with police…..

It’s blacks who suffer most from black criminals so the NFL should use this money to hire vigilantes to hunt down black criminals.

Translation: The NFL will give $89 million to left-wing groups, whose major focus will be to try to hurt the groups which constitute a large share of NFL fans. This is where your money will go if you attend games, watch games, or buy NFL merchandise.

Let the NFL see how well it does financially with only leftist fans.

And the suicide of the NFL continues. It is amazing how much the Left believes in their warped views such that they are incapable of seeing how many not only disagree with their phony claims and demands, but how by supporting these demands and such they are killing their own movement.
I remain curious to see how much longer the NFL lasts before something big happens. An epiphany? I doubt it. Bankruptcy? Far more likely.

The league and owners are scared to death of the union and players. They are betting that they’ll lose less money in the long term if half the customer base deserts them than they would if the union shut down the season. Bribing the players is their current plan, yet two have already broken from the pack of thugs to say the bribes aren’t enough.

There is only one solution that is going to bring this to a head. Fired. The protesters will be fired before we’ll ever watch an NFL game again. And let the people who do watch the games keep on watching. I hope they choke on their snacks.

buckeyeminuteman | December 1, 2017 at 8:54 am

Money will be spent on criminal justice reform and education? Perhaps the money should be spend on strictly education. The importance of staying away from drugs and gangs, the importance of being a part of your children’s lives, and the importance of not shooting each other.

So, after much back-and-forth and upper-echelon hand-wringing, the best that The Suits could come up with was:

“But during an afternoon call, Jenkins asked that the commissioner and the owners continue to stand with the players and allow them to do important work in the community.”

REEEEEEALLY? Exactly what, pray tell, has NOT allowed these overpaid primadonnas from doing “important work” in the community? Hmm???

All of these self-important, LOOK AT ME protest should have been OUTSIDE of the “workplace” and on their own time. Scores of pro athletes do much good in their “off time” in many ways. Why not these fools?