When I discussed Cover Oregon ads, which were a study in hippie-oriented marketing appropriate in the 1970′s, I thought I had uncovered the worst Obamacare marketing scheme that could have been possibly concocted.
I was wrong.
Lonely Conservative reviews the new website developed by the Rhode Island state exchange, “Nag Toolkit”. This site is supposedly designed to give parents the new media tools they need to persuade their kids to sign up for Obamacare.
Health Source RI is the Obamacare site for Rhode Island. There’s a related site, “Brought to you by HealthSourceRI,” called Nag Toolkit. The home page states: “Your kids don’t want to get health insurance. They also don’t want to get nagged. Let’s find out which one they want less. Help us get your kids insured by nagging them about health insurance where they least expect it.”
There are icons for social media sites like Twitter, Vine and Snapchat that you can click on to learn how to nag your kids “mercilessly” to get them to sign up for Obamacare…
State-sponsored nagging and online stalking of one’s children is beyond creepy.
Let’s check it out and see if it’s as “creepy” as Lonely Conservative says!
Not being familiar with OkCupid, a free online dating site, I decided to start there. The page states –
Select a tutorial and learn how to be where your kids are. And how to nag them mercilessly.
Then, it provides all the steps in creating a free account. Perhaps the site creators failed to recognize that some of the students may actually have parents who are still married? Novel concept, that!
I am now imaging having a discussion with my husband about my new online dating account.
“Leslie, you got some ‘splainin’ to do”.
Then, it gets even creepier: If this all seems too confusing, give us your kid’s email address and we’ll do the nagging.
So, let me get this straight: If I can’t handle social media, a complete stranger who may be a potential felon will contact my progeny directly.
As you can plainly see, it’s both ultra-creepy and full of fail.
Happily, I do know how to use Twitter. And I recognize a #FAIL when I see one.
(Note: This is one of the topics Legal Insurrection Editor Mandy Nagy and I will be chatting about this Thursday on Canto Talk).DONATE
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