There has been a spate of positive developments for those of us who enjoy fairness and reason in policy-making.
The latest bit of good news comes from the iconic motorcycle firm Harley-Davidson. Interestingly, a quote related to the company is: “Ever notice that you never see a Harley parked outside of a Psychiatrist’s office?”
That’s because the company supported outdoor activity, skill building, and a lot of other traits that mentally and emotionally strong individuals have.
However, that was before Harley-Davidson began to be led by CEO Jochen Zeitz, a German full of exceedingly progressive ideas, including foisting Diversity, Equity, and Inclusion in the company.
Harley-Davidson customers were…not receptive. This became apparent during the recent Sturgis Motorcycle Festival.
Zeitz is seen as a proponent of far-left ideology who, some critics say, has tarnished the legendary all-American Harley-Davidson brand since taking it over in 2020.“They lost their human touch. That’s the best way to put it,” longtime Harley-Davidson biker “Horseshoe” Johnny Hennings told Fox News Digital at the end of the Sturgis Motorcycle Rally in South Dakota last week.“Harley was like a brotherhood … Now it’s just a ghost.”
One Harley-Davidson owner protested the firm’s embrace of DEI by destroying his motorcycle with machine guns and a canon.
Ohio-based gun fan Brian Lanckiewicz posted clips of how he turned his metallic brown bike into a ‘woke s’more’ to pan the firm’s diversity, equity, and inclusion (DEI) policies.His first video received 935,000 views, and a second episode released on Thursday shows Lanckiewicz and his friends wear Revolutionary War outfits and use a canon on the bike.The clips underscore how strongly some conservatives feel about all-American brands ‘going woke,’ even as many others support schemes to help women and minorities get ahead.
A new Harley-Davidson costs about $25,000 on average, with some models costing $40,000. So, this was quite an expensive protest statement to make.
But it is worth every penny, as the DEI policies at the firm are being rolled back.
But you must love the headline from CNN: Harley-Davidson is dropping diversity initiatives after right-wing anti-DEI campaign.
Harley-Davidson said Monday that it’s ending diversity and other progressive initiatives at the company. Harley-Davidson is the latest major American brand to backtrack from DEI policies it had supported in recent years.Harley-Davidson faced pressure online from Robby Starbuck, a conservative activist who has successfully taken on DEI policies at several American companies.“We are saddened by the negativity on social media over the last few weeks, designed to divide the Harley-Davidson community,” the company wrote in a statement posted on X.The company added that “we have not operated a DEI function since April 2024, and we do not have a DEI function today. We do not have hiring quotas and we no longer have supplier diversity spend goals.”
It is not far-right to want a company to judge its employees based on merit, innovation, and excellence rather than whatever is trendy among social justice types.
Besides, just look at how Germany was recently “rewarded” for its diversity at its recent festival.
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