Former President Donald Trump permanently erased his blog “From the Desk of Donald J. Trump” from his website.
Senior aide Jason Miller confirmed it will not come back.
“It was just an auxiliary to the broader efforts we have and are working on,” Miller stated in an email to CNBC. “Hoping to have more information on the broader efforts soon, but I do not have a precise awareness of timing.”
Miller said on Twitter that the blog was a “precursor.”
Twitter and Facebook banned him from his platforms after the January 6th Capitol Hill riots.
Trump launched his blog on May 4. He set it up sort of like Twitter, but no one could respond to his posts or interact with other people. They could share and like them.
On launch day, Miller said the Desk is not a new social media platform. He promised they would have new information on that “in the very near future.”
I did not expect the Desk to ever go away, though.
NBC News found out that the Desk did not give Trump as much traction as his tweets:
Trump’s new blog has attracted a little over 212,000 engagements, defined as backlinks and social interactions — including likes, shares and comments — received across Facebook, Twitter, Pinterest and Reddit. Before the ban, a single Trump tweet was typically liked and retweeted hundreds of thousands of times.
Granted, the report from NBC News came out on May 11, only seven days after the launch? But I guess the numbers did not change much since the blog no longer exists.
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