Image 01 Image 03
Sign In or RegisterLogout

Frontier Lab Tag

Posted by Anne Segal on January 29, 2013 14 Comments

Local Chicago NPR station WBEZ has unrolled an advertising campaign for its membership drive that calls on its listeners to "go make babies today." The facebook-based microsite, "Go Makes Babies," features a five-question assessment that with the question, "The quickest way to get me thinking about...

Posted by Anne Segal on January 13, 2013 22 Comments

An infographic from Mayor Bloomberg's "Mayors against Illegal Guns" depicting "common-sense gun control" shows how graphics can swindle their audiences using simple tricks. Despite the fact that the NRA has condemned the group for being anti-gun, MAIG is attempting to define the terms of the debate in ways...

Posted by Anne Segal on January 10, 2013 9 Comments

As we all seek out ways to restore our country to the right path, I believe there is one area that has been neglected: culture. In 2013, my organization The Frontier Lab is excited to continue its study of the facets of the American character--how Americans understand...

Posted by Anne Segal on January 09, 2013 8 Comments

As some of you know, as part of my day job I run a nonprofit, The Frontier Lab (TFL), which uses market research to measure the state of the American character and to learn how we can best revive interest in American exceptionalism. In 2013, I'll...

Posted by William A. Jacobson on April 13, 2012 16 Comments

Starting next week, Anne Sorock will begin posting here. You may remember Anne from my post, When did you decide to become politically active? I had the pleasure a couple of weeks ago of meeting with Anne Sorock and Yvonne Ralsky, co-founders of The Frontier Lab. The Frontier...

Posted by William A. Jacobson on February 05, 2012 102 Comments

I had the pleasure a couple of weeks ago of meeting with Anne Sorock and Yvonne Ralsky, co-founders of The Fontier Lab. The Frontier Lab, among other things, utilizes "deep values research" common in consumer products marketing analysis (Anne is a Cornell Business School graduate who concentrated in...

Accessibility by WAH