Colleges place so much importance on diversity that it’s in the process of eclipsing serious academic study.

The College Fix reports:

Public universities pay for-profit company thousands for online diversity training

After Central Washington University students protested in autumn 2015 that the campus wasn’t inclusive enough, the public university turned to DiversityEdu to institute mandatory online diversity training for its faculty and staff.

Central Washington is hardly alone in using DiversityEdu, a for-profit company specializing in online diversity and inclusion programming that costs thousands of dollars, to push diversity and inclusion on its campus. The company, founded in 2010, has partnered with numerous private and public colleges and universities and reached thousands of students and faculty.

It’s unclear how many universities have hired DiversityEdu. Founder Alison Akant told The College Fix in an email that it only publishes the names of clients who have given permission to put their logos on its website. It has teamed up with well-known public universities such as Virginia Tech, the University of Illinois and San Diego State University.

“It’s fair to say that we are a rapidly growing company and that thousands of students and faculty in colleges and universities of all kinds and across the country have taken our courses,” Akant said.

The company provides online courses for students, faculty and faculty search committees. It says its courses incorporate scholarly research, and the DiversityEdu website lists a group of contributing scholars.